Head of Marketing Analytics (relocate, remote)

What are you working on?

• Genres: Casual
• Platforms: Mobile, Android, iOS

For which tasks (responsibilities)?

• Leading the  analytics and automation team, developing the team and the processes within it

• Participating in the strategic planning of  marketing activities, curating a long-term roadmap for  marketing   analytics , forming and achieving annual goals

• Developing LTV prediction models

• Implementing and integrating new traffic estimation methods and tools

• Setting and testing hypotheses, identifying patterns in user acquisition, and seeking opportunities to increase purchases

• Developing tools for automating traffic purchases and  marketing business processes

What kind of professional are we looking for?

• Proven experience in  marketing   analytics , including experience in a Lead or Head position

• Understanding of how digital  marketing channels work and the differences between them

• In-depth knowledge of metrics and how they are measured in UA,  ASO , and creative work

• Understanding of  marketing data flows, as well as the limitations and possibilities regarding privacy

• Proficiency with the standard  analytics stack (mathematical statistics, SQL, Python, frameworks)

• The ability to clearly present the results of your work, relay them in understandable terms to both the team and the CEO, as well as justify and defend your point of view

What is important for us in a person?

• We expect you to work independently and take responsibility for your results

• We're a team, so it's important to make decisions together and negotiate effectively

• You have a product-oriented mindset and know how to set goals and break them down into tasks to achieve results

Why do we enjoy working here?

• Remote/hybrid options: you can work at our comfortable offices or remotely in Lithuania, Cyprus, Georgia, or Montenegro

• Professional growth: we offer English lessons with a tutor, pay for trips to professional conferences, and partially reimburse employees for education

• Flexibility: sometimes you just want to try something new. We get it, so we'll support you if you decide you want to switch to a new position, role, or project

• Teamwork: we value the expertise of every member of our team, so we really listen to each other

• Data-driven decision-making: all our product-related decisions are ultimately based on metrics, not subjective feelings

• Plus all the standard stuff: official employment, health insurance, and partial reimbursement for your gym membership